Velodyne Lidar

Successfully launched the company's first integrated campaign, achieving high engagement and brand awareness.

I greatly enjoyed my time at Velodyne Lidar, a leading technology company developing advanced lidar sensors and perception software for applications such as autonomous vehicles, mobile mapping, and drones. As a Digital Marketing Specialist, I played a key role in launching more than three new products and driving significant growth in qualified leads for the sales team.

Strategy

Worked cross-functionally with product development and sales teams to ensure messaging aligned with overall brand strategy

Deliverables

Digital Marketing, Product Marketing & Copywriting

Product Launches

Webinars

Email Marketing

Product Marketing

Creative Direction

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